Open MentisA good book does not substitute a good teacher. It liberates him/her to immerse the student in subject matter deeper.

 

 

 

CB 2010

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CONSUMER BEHAVIOR

Human Pursuit of Happiness in the World of Goods

 Jill Avery                 Simmons College

 Sharon Beatty       Univ. of Alabama

 Morris Holbrook   Columbia University

 Banwari Mittal      N. Kentucky Univ.

 Robert Kozinets    York University

 Priya Raghubir       New York Univ.

 Arch Woodside     Boston College