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CB 2010

Explore
CONSUMER BEHAVIOR
Human Pursuit of
Happiness in the World of Goods
Jill Avery
Simmons College
Sharon Beatty
Univ. of Alabama
Morris Holbrook Columbia University
Banwari
Mittal
N. Kentucky
Univ.
Robert Kozinets
York University
Priya Raghubir
New York Univ.
Arch Woodside
Boston
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