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MYCBBook
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CONSUMER
BEHAVIOR
How Humans Think, Feel, and Act in the Marketplace
Authors: Mittal, Holbrook, Beatty, Raghubir, & Woodside
ISBN: 978-0-979-1336-0-2
LOCC #: 2006939584
Publisher: Open Mentis Publishers (www.openmentis.com)
Copyright: 2008 Open Mentis.
796 pages, Hardcover, 4 color
Link for booksellers:
http://www.openmentis.com/for-booksellers.htm
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MYCBBook—Quite
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World’s Most Fascinating Book on Consumer Behavior |
