Sorry,
the Prizes have been drawn. Prof. Carolyn Predmore of Manhattan College (
adopted it for a UG Class), and Stephen Porter of Wichita State (Adopter it for
an MBA class) were our winners. But you can still read about it.
To celebrate the inaugural edition of
MYCBBOOK,
CB Teaching Professors who make a decision in 2007 (to use the book in 2007 or
2008) will be eligible for a prize award as follows:
Convey Adoption Decision by December 30, minimum enrollment
of 15, with this textbook (MYCBBOOK)
being a REQUIRED reading.
For every ten adopters, one prize to be drawn. An
additional prize will be drawn even if there is only as few as one adopter left
after dividing the total number of adopters by 10.
Prizes will be drawn at random by an independent marketing
professor with two other marketing professors in Witness. Prizes will be some
item or items featured in the book (min. market value, $100, each prize), of
both functional and expressive value, usable for several years on a regular
basis. Shipping included. Adopters worldwide are eligible.